We allow a variety of traffic from direct publishers to social and even email. All our offers are non-incentivized, so you will also have to pay attention to the restrictions set out by advertisers.
Incentivized traffic is generally not allowed because it is often yields lower quality leads and does not foster genuine interest from a consumer. You will have to be careful when promoting offers via an incentivized method as advertisers may not recognize them as valid conversions and your account may be blocked in Involve Asia. Please contact your AM if you are still unsure about this.