How Are Sales Tracked From My Site?

How are my sales tracked?

When you start promoting advertisers’ products and services, you will be able to find your tracking link with an affiliate ID which typically looks like this:

http://invol.co/aff_m?offer_id=88&aff_id=XXXX&source=deeplink_generator

When your visitor clicks on this link, it redirects them to the advertiser’s website. The affiliate ID above is stored in browser cookies as a unique identifier and once they complete a purchase, the system is able to identify and pass that information back to our system for tracking.

A visitor is tracked across all pages on the advertiser’s site. Even if your visitor is redirected to a different product and they decide to buy another product offered by the advertiser, you will still earn a commission from the sale.

When you sell, all impressions and clicks are tracked in real-time. However, leads or sales may sometimes take up to 10-30 minutes before it appears on your statistics report in your dashboard.

What is Track Type?

Basically, track type is very important when a publisher promotes an offer. Tracking types will provide awareness to the publisher on how conversion for an offer is being tracked. You will be able to see the "Tracking Type" for each offer on the offer description page as per the screenshot provided below.

Types Of Tracking Type

Desktop Web 

• Any conversions via Desktop Web will be tracked

  Mobile Web 

• Any conversions via Mobile Web will be tracked

iOS App

• Any conversions via iOS app will be tracked 

Android App

• Any conversions via Android App will be tracked

Offer Examples:

All tracking types are available for this offer:

• Conversions via Desktop Web, Mobile Web, iOS App, and Android App will be tracked and captured

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Only iOS and Android tracking types are available for this offer:

• Only conversions via iOS App and Android App will be tracked and captured

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What is Geo-lock

Geo-Lock is the system used to limit end-users’ access to the internet by limiting or changing content based on their geographical location.

Example of Geo-Lock Enabled Offer:

Shopee (SG)

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Geo-Lock restriction is enabled for this offer because the advertiser requires traffic which comes particularly from Singapore country only. 

Scenario: Approval from Shopee (SG) is required to promote the offer

Publishers based in India applied and wanted to promote this offer.

Possible outcome: Very likely will be rejected due to Geo-Lock (only for Singapore) restriction

Scenario: No approval from Shopee (SG) is required to promote the offer

Publisher based in India applied and wanted to promote this offer

Possible outcome: The publisher will still be able to generate the link to promote. However, when the users in India click on the link, they will end up landing on an error page with this message saying – This offer is not available in your country/region.

Example of Geo-Lock Disabled Offer:

Agoda

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The Geo-Lock restriction is disabled for this offer because the advertiser requires traffic that comes globally.

Scenario: Approval from Agoda is required to promote the offer

Publisher based in India applied and wanted to promote this offer

Possible outcome: Advertiser will review the application and approve/reject accordingly, depending on if the criteria(s) has been met,

Scenario: No approval from Agoda is required to promote the offer

Publisher based in India applied and wanted to promote this offer

Possible outcome: Publisher can straightaway generate the link and start promoting.

What is the offer type terms?

Cost Per Sale (CPS)

A sale is confirmed when a purchase is successfully made, with no cancellation or refund. Transactions are normally processed by credit cards or online banking. This model is commonly associated with item purchasing offers

Example offer: Alibaba (CPS)

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Flow:

• Publisher posted the generated link for the offer on his Facebook page
• The user clicks the link and lands on the advertiser’s page and purchases the item
• Advertiser validates the conversion and approves the conversion
• The advertiser pays Involve Asia
• Involve Asia pays the publisher

Cost per Acquisition (CPA)

The CPA model is commonly related to action outcomes. Advertisers only pay affiliates for actions that resulted according to what is set out in their program terms.

Example offer: Berjaya Sompo Motor Insurance (CPA)

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Flow:

• Publisher posted the generated link for the offer on his Insurance Comparison Website
• The user clicks the link and lands on the advertiser’s page and subscribes to the subscription and the sale is converted.
• Advertiser validates the conversion and approves the conversion
• The advertiser pays Involve Asia
• Involve Asia pays the publisher

Cost per Lead (CPL)

A lead occurs when someone fills a form in which contact details are provided to the offer’s owner. The user does not pay for the lead. This model is usually associated with credit card and loan application offers, where the lead is used to send info about other products. 

Example offer: Citibank Credit Card (CPL)

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Flow:

• User visits and fills in all the required information for loan or credit card application on a Comparison Website
• Advertiser validates the conversion and approves the leads
• Publisher will be paid according to the commission structure for successful leads and unsuccessful leads
• The advertiser pays Involve Asia and the publisher will be paid upon then

 Cost Per Install (CPI)

CPI stands for cost per install (sometimes called PPI/pay per install instead) and is a method of purchasing advertising targeted to mobile users, which is very cost-effective for publishers because you only pay for the advertisement shown if a mobile user installs or downloads your offer or software.

Example: Publisher will be paid a fixed rate when the user installs or downloads an app or software.

Flow:

• The user visits the Forum or Blogs and installs and app or software
• Advertiser validates the conversion (install) and approves
• Advertiser pay’s Involve Asia
• Involve Asia pay’s publisher

Cost per Click (CPC)

Publishers get paid per click on the banner/creative/link.

Example: Publisher will be paid a fixed rate when the user produces a click on a banner/link.

Flow:

• Follower visits publishers profile page and clicks the banner or link
• Advertiser validates the conversions based on clicks and pays Involve Asia
• Involve Asia pay’s publisher