What is Capping Type for an offer ?

In this article you will be able to learn more on what is Capping Types available for an offer. 

You may see that certain offer has a capping on the conversions as per the screenshot provided below. Therefore, it is best to check the offer page and the Capping Types of the offer before you start promoting.

Image above is just for illustration purpose only

Capping Types

1. Capping by order

• Commission is capped by an order, in other words, a transaction or a cart
• Example: Commission can be capped according to a single order or transaction by your user
• Scenario: Your user made a purchase of 10 electronic items but due to there is a capping by order, your commission will only be paid for one single order.

2. Capping by product

• Commission is capped based on the value of the specific product purchased by your user
• Example: Lighting items have a capping of 8% but light bulbs has a specific cap which is 2%
• Scenario: A user purchased light bulbs at a value of USD 1,000 therefore the capping will be 2% which is specifically for the product and will not follow the category capping which is 8% for electronic items. Therefore your commission earned will be based on the 2% capping which is USD 20 and not based on the 8% capping which is USD 80 

3. Capping by customer

• This commission generally has a capping based on customer type
• Example: New Customers or Existing Customers
• Scenario: Certain offers like Shopee (SG) has a specific capping based on customer type as per the screenshot shown below.

Illustration purposes only

4. Capping by category

• Commission has a capping based on the product category
• Example: Travel, Digital Goods, Electronics, Health & Beauty, Fashion
• Scenario: Certain offers like BliBli (ID) has a capping based on their category type as per the screenshot shown below.

Illustration purposes only

If you have any further inquiries, kindly contact your Publisher Manager or get in touch with us at wecare@involve.asia